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2018 YEAR IN REVIEW

At the end of each year, I like to take a step back and check-in with myself.

I look at the intentions I set for the previous year and see how I did.

2018 Goals in Review

• Participate in an art festival: Always the over-achiever, I participated in 10 shows in 2018, and as a result of these shows, I sold over 600 pieces of art  – with the final sale on Christmas Day!

• Create an email list. I kept better records this year of all the people who made purchases in 2018, and I sent out three customized newsletters where I was able to give prior customers first dibs on original work that I’d made. I was also able to let people know where my upcoming shows would be. In 2019, I plan to offer folks on my mailing list special discounts and occasional extras which you’ll only find via my email.

• Grow my social media engagement.  In 2018, I stopped worrying about Twitter and LinkedIn. Facebook is my preferred site, where 890 people currently follow my RASJACOBSON ART page. I’ve got another 700 or so over on Instagram, and my blog has about 4,000 followers.

Thank goodness my followers are super interactive: helping me create titles for new artwork, giving me opinions, and helping to gauge general interest of particular products. I started producing short videos and have taken a liking to painting LIVE thanks to everyone’s kind comments and sense of humor about my lack of professionalism when things don’t go as planned.

• Get featured in traditional media. Being featured on the cover of Rochester Magazine far exceeded my wildest expectations. I have to thank Derek Darling at Whitman Works Gallery. If I hadn’t had that art opening there in 2017, I might never have had that opportunity open up for me. I plan to scan the content of the article and upload it to my blog in 2019. I was also interviewed on WAYO and the interview can be found HERE.

• Post one blog a month. I did it, but it wasn’t easy.

• Raise attention to the dangers of benzodiazepinesThe side effects associated with benzodiazepine withdrawal are horrifying and hard to articulate. The damage these drugs cause is devastating and there are planetary repercussions for inflicting this kind of harm. These days, I’m fortunate to be able to help to raise awareness about the dangers of benzos and to offer counseling to those who have been injured. In 2018, I spoke with over 100 benzo warriors on 3 different continents.

At shows, I display information about what exactly happened to me, and I always meet someone who wants to know more and wants to share stories. I treasure interactions with other survivors, and I’m reminded of how important it is to continue to be a voice for people who – through no fault of their own – are still struggling with chemical dependency.

I made a donation to World Benzodiazepine Awareness Coalition, which was matched by the folks at Paypal.

• Teach writing classes. I currently teach Intro & Advanced Memoir classes from out of my home – & I have several private clients with whom I work independently to help birth their books. I’m honored to have these incredible women share their stories with me.

• Buy a house. I did it. I moved in! I’ve never lived in a house all by myself before, and it has been an adjustment. I was afraid I wouldn’t be able to find good people to help me, but I’ve now got a lawn guy and a plow guy and a handyman.

Intentions for 2019

In 2018, my word of the year was CREATE.

All I wanted to do was make and paint and sell and promote.

This year, I’ve got a bunch of goals – and they aren’t all art related.

• Complete draft of my memoir. It’s time.

• Take an online art class. I’ve already started, and I’m stoked because my friend & fellow artist, Nora Tay Gelb, and I are doing the course together! If all goes well, we’ll be painting together for 51 more weeks this year!

• Kitchen renovation. I’m feeling compelled to transform my house into a HOME. Hopefully, a redesign will make the space more functional and inviting.

• Create a painting for over the fireplace. There’s a huge space. It’s blank. ‘Nuf said.

• Paint LIVE once a month. I’m not on any particular schedule with it, but that’s the way I roll. I wish I could commit to every other Friday night or something, but my creative muse doesn’t work that way. I do plan to run a few interactive auctions where people can bid on artwork, and the highest bidder will win. Simple as that!

• Plan a warm weather vacation with other singles. This one TERRIFIES me. I don’t like to travel alone. I just really don’t like it. But if I want to get out of Rochester during the cold weather, I’m going to have to do it because nearly everyone travels with their families and I don’t really know any singles who have the desire/resources to travel soooooo…I’m going to have to research this. If anyone has any experience with this kind of thing, please let me know.

• Secure new gallery space. I left The Hungerford back in May, and now I’d really like to have some small amount of real estate where I can sell my work and be social. I’m not focusing on this one until after the kitchen is done.

• Make an effort to date/meet new people. This is really hard for me because I’m a homebody by nature. I don’t like going out late or meeting at bars or clubs, but I’m willing to say YES in 2019 to events, invitations and networking opportunities.

• Plan for a show for December 2019. 

• Get a kitten. It’s time to open up my heart to someone else.

What are some of YOUR intentions for 2019?

2 thoughts on “2018 YEAR IN REVIEW

  1. I like your use of “Intentions” instead of “resolutions”
    Congrats on meeting so many from 2018 !!

    Some of my ‘intentions’ for 2019 include additional training/education, continuing to work on my memoir, and creating space for self care.

    1. Hi Denise. Yes, I think “intentions” is a little more forgiving, don’t you? What is your memoir about? (I ask because I teach memoir writing classes. I LOVE to hear people’s life stories!

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